About us

  • Mr.S.L.Saraf

From Founder's Desk

I have been an engineer to the core . A graduate of the 1970 batch from COE Pune. I worked as an R and D engineer with a few big companies and started my own venture in 1986. I started a small scale company called Novella Industries . I always liked to develop new products hence the name NOVELLA . In seventies I developed an antitheft device for car wipers , then a wiper controller and some more auto products . In eighties I developed the technology and a machine to manufacture motor insulations and carried it forward as my bread earning business .

After crossing age of 65 I almost stopped my business and began spending most of the time at home . This sitting at home started giving me health problems like insomnia . In a daily newspaper I read about Kasya foot massage as a remedy for insomnia , I tried it and found very effective . Then I tried to make a machine to massage feet ,and that is how AYUSHMAAN was created .After a few sleepless nights the machine started taking a shape and after consulting some ayurvedic practitioners the speed , the shape of the disk and the angle between the dish and base was decided . A hand-made machine was ready for trials, and all the friends and relatives were the subjects . The results and the comments of users helped us to further improve the ergonomics of the machine .

य एव देहस्य समा विवृद्धये त पव दोषा विषमा वधाय । यस्मादतस्ते हितचर्ययैवं क्षयाद्विवृद्धेरिव रक्षणीयाः।

I had all sorts of health problems !



Burning feet ? ..............................Yes

Burning eyes ?............................. Yes

Joint pain ?................................... Yes

Insomnia ?.....................................Yes

Irritablity ?......................................Yes

Acidity ?.........................................Yes

Frequent visits to physician?........ Yes

One day I read an article by a famous Vaidya from Pune and decided to give a try to our age-old Ayurvedic therapy , bought a Kasa bowl and some cow ghee from market .And started rubbing the cow ghee with the Kasa bowl on foot soles.It was a tedious and cumbersomejob but the very first night I slept like a log..... ..after many months of sleepless night ! and awoke very fresh and cheerful ." Was it because of the foot massage ?"

To confirm, I started doing the massage every night and to my surprise I did sleep very well every night . After a few days burning of my feet vanished . What the Pune Vaidya said in his article was really coming true . I quietly passed the job of massaging onto my wife , who after 3-4 days , started finding nice excuses to avoid the job. And thus was the job passed onto my son who after doing the massage for 3 minutes vanished into his room and was busy with his laptop. Now I was sure I had to give this treatment to myself . After about a month I was about to stop this tedious ritual but one fine morning the engineer in me also awoke with me . I thought why not make a machine that will rub cow ghee on my feet ? A make-shift machine was made at my workshop which I had closed for some time (due to lack of energy !) And from then on the ritual became a practice and enjoyable pastime ! Then the cheerful days that followed could not allow me to sit quiet like a retired old man . And compelled me to make this machine available to more persons like me . AND NOW IT IS ! That is the machine I named "AYUSHMAAN".

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